International Business and National War Interests: Unilever between Reich and empire, 1939-45
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This book deals with the activities of the Anglo-Dutch multinational during the war. Given the various threats faced by Unilever during the Nazi period, Ben Wubs argues that it was not self evident that the company would survive the war. Based on research into company sources which were hitherto unavailable, he shows the effect of the war on Unilever as well as the changing conditions in the European food, oil and fats and soap industries.
Format:Paperback
Language:English
ISBN:1138864048
ISBN13:9781138864047
Release Date:March 2015
Publisher:Routledge
Length:272 Pages
Weight:0.85 lbs.
Dimensions:0.6" x 6.1" x 9.2"
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