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Hardcover Intellectual Property in the Global Marketplace, Valuation, Protection, Exploitation, and Electronic Commerce Book
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ISBN: 0471351083

ISBN13: 9780471351085

Intellectual Property in the Global Marketplace, Valuation, Protection, Exploitation, and Electronic Commerce

by , , , et al.
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Die Verwertung geistigen Eigentums ist ein hei diskutiertes Thema im internationalen Marktgeschehen. Die Kosten und Probleme in Verbindung mit einer Produkteinführung am Markt veranla t Unternehmen, bestehendes geistiges Eigentum (Patente, Warenzeichen, Technologie und Urheberrechte) besser zu nutzen. Band 1 (Electronic Commerce, Valuation and Protection) des 2-bändigen Werks beschäftigt sich in der 2. Auflage ausführlich mit dem Thema elektronischer...

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