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Hardcover Innovation Leaders: How Senior Executives Stimulate, Steer and Sustain Innovation Book

ISBN: 0470515244

ISBN13: 9780470515242

Innovation Leaders: How Senior Executives Stimulate, Steer and Sustain Innovation

Innovation leaders promote and address the innovation agenda in their company. Through personal conviction or competitive necessity they are obsessed with providing superior value to customers through innovation. They know how to mobilize their staff behind concrete innovation initiatives and do not hesitate to personally coach innovation teams.

For innovation to occur leadership has to be collective. To create a momentum for innovation in their company, leaders from different functions need to team up, to build innovation networks. Innovation leadership is not just an innate talent that can be selected at the hiring level. It can be developed within an appropriate company culture through careful leadership development, typically achieved through career management and coaching. Innovation leaders also need to stay on board and it is the responsibility of the top management team to create an attractive climate to develop and keep its innovation leaders.

There are plenty of books that deal with innovation, or with new product development, or with leadership; this is different in its focus on the specifics of innovation leadership - that particular form of leadership that stimulates and sustains innovation.

This book maps the broad territory of innovation leadership and contributes new thinking on the focus of the emerging leadership role of the CTO; distinction between 'front end' and 'back end' innovation leaders; the concept of aligning leadership styles with strategy; and the chain of leadership concept.

Combining practice-based and empirical research-based observations with simple conceptual frameworks, illustrated by many company examples and case stories from a broad range of industries in the US and Europe, this is a systematic presentation of innovation drivers and their implications in terms of what leaders need to do to make it work.

Recommended

Format: Hardcover

Condition: Good*

*Best Available: (ex-library)

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Perspective on Innovation Leaders

Innovation capacity in any enterprise depends on specific leadership and management practices. These practices serve to stimulate, guide, engage and sustain innovation. Deschamps provides a deep and insightful analysis of innovation leadership as it applies to different environments and strategic constructs. This is an excellent framework for enterprise development. Putting a face on everyday leadership practice is part of the author's lesson. Innovation leadership is generated from the executive ranks to the front line efforts of the organization. This balance of mindset, structure and culture shape the methods and processes of innovation, as well as the outcomes of innovation. Deschamps sets forth a series of five process imperatives that are basic to leadership in different applications of innovation strategy: 1.Unbundle and Map the Innovation Process 2.Define and Disperse Process Management Roles 3.Assess, Evaluate and Improve Key Sub-Processes 4.Engage Cross-Functional Teams, Collaborate 5.Develop and Apply Process Indicators, Metrics Process concerns are often where development and innovation programs go haywire. But the author connects leadership thought and behavior with strategy, process, resources, culture and structure to redefine a company's capacity for innovation. Process becomes a channel for innovation leadership. Roughly a third of this book is dedicated to innovation models and leadership for different development imperatives. These encompass new/improved products or extensions, category innovation, business system innovation and customer experience innovation. These differences have been noted by other authors over the years, but Deschamps puts the leadership and management constructs in their proper place. That helps put the strategic agenda in focus. This is serious reading, but it provides critical insights into the conversation on innovation strategy, leadership and structure. Further, it will explain to many corporate boards and extended organizations the practical differences between dancing with innovation and causing real innovation.

Finally a book about leaders who need not be superman

I've been waiting impatiently for the publication of Deschamps' book as I had read his previous bestseller Product Juggernauts. I also had had the privilege of talking extensively with the author on innovation management 2 years ago for an interview that I published in Arthur D. Little's journal Prism. The author was still in the midst of shaping his thinking about "innovation leaders". What makes the book great is its pragmatic approach to innovation management and the realistic view on leadership. Many books on leadership position leaders as near-perfect heroes. This book acknowledges that "superman" does not exist. As a consequence, 99% of "normal" managers and executives will find this book highly accessible and relevant to their daily innovation management practice.At the same time, it is more than a concatenation of easy anecdotes and examples: it also provides structure and framework to a subject that by nature is hard to grasp yet so important.
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