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Paperback Information Technology and Product Development Book

ISBN: 1441910808

ISBN13: 9781441910806

Information Technology and Product Development

Information Technology and Product Development: A Research Agenda presents important new research from varied disciplines aimed at developing new theoretical concepts and insights on the application of IT in product and service innovation. Drawing on the work of researchers in such varied management areas as information services, technology management, marketing, operations, business strategy and organizational behavior, the book redefines the...

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Format: Paperback

Condition: New

$59.78
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