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Paperback Image Worlds: Corporate Identities at General Electric, 1890-1930 Book

ISBN: 0262524996

ISBN13: 9780262524995

Image Worlds: Corporate Identities at General Electric, 1890-1930

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Format: Paperback

Condition: New

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Book Overview

By viewing the corporation as a communicator, Image Worlds links the histories of labor, business, consumption, engineering, and photography, providing a new perspective on one of the largest and most representative corporations.

General Electric was one of the first modern industrial corporations to use photographs and other media resources to create images of itself; and the GE archives, comprising well over a million images, form one of...

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