Make Waves

As a fan of merit-based achievement, I thoroughly enjoyed reading Dave Anderson's If You Don't Make Waves, You'll Drown: 10 Hard Charging Strategies for Leading in Politically Correct Times. In this straightforward tome, Anderson, president of LearnToLead, an international sales and management training organization, describes techniques for combating the politically correct cancer spreading wildly throughout businesses in the United States. His no-nonsense strategies for implementing a meritocracy provide a great model for leaders aspiring to encourage and reward innovation and results, and weed out the dead weight. Throughout this book Anderson gives examples of political correctness run amuck. In his well researched chapter, "Peering into the PC Cesspool," his examples are enlightening, true-to-life, and at times, frustrating. Anderson relieved my frustration by providing clear directions for eradicating the overabundance of political correctness in business. He can be blunt, and his frankness can be a little unnerving. To his credit, Anderson warns his readers of his candid approach, which comes from a conservative Christian point of view. Anderson's knowledge comes from his firsthand experience running his own successful business, and dealing with the complications and barriers that can result from political correctness gone awry. This is an excellent book for anyone attempting to overcome challenges of this nature.

I've read a lot of books on leadership and business and I can honestly say I've taken something of value from each and every one. But I've never read a book where I've walked away with SO MANY gems to help make my business and me...BETTER! I love Dave's honesty. In this book he says the stuff the rest of us sometimes don't have the guts to say. Thank you Dave. Great book!

Having had the pleasure of consulting with hundreds of managers and owners in the last 10 years, I have to say (or write) this book hits you smack dab between the eyes on how to run a profitable and growing organization. Motivational speakers come and go. But it's pretty obvious Dave is here to stay and will make you laugh (and probably even cringe a little) along the way throughout this easy read. Buy as many copies of this book as you can and share them with your management team. The opening comments in his preface hit home to everyone in business in the greatest country in the world. I have shared Dave's ideas with some of my clients with great success. Thanks Dave Anderson. Gus Gustafson www.cbcads.com

This book is outstanding. It cuts right thru to the heart of the matter. Warning: it is NOT PC. Everyone can benefit from this, especially those in business with a desire to really get ahead!

If we didn't live in these 'politically correct' times, the title for this book might be.. 'Back to Leadership Basics' The thread that runs through Dave Anderson's book is the need for honest appraisal and 'no holds barred' criticism as a tool for individual growth. I only wish some of the employers I worked for 35 years ago could have read a book like this. I recommend this book to any person in the position of management/leadership and for those who aspire to the same. If you follow the tenets of this book, your employees will respect and admire you...and someday give you credit for their success. Jim Boldebook Creative Broadcast Concepts Biddeford, Maine