Humanizing B2B: The New Truth in Marketing That Will Transform Your Brand and Your Sales
No Customer Reviews
If you want to move products, you need to move people. And if you want to move people, you need to move minds. This is what modern B2B marketing is all about. It's time to wake up to the power of branding, purpose, stories, emotion, people and culture to drive growth. There is something incredibly exciting happening in B2B land. Freed from a narrow focus on performance marketing, brands are becoming more interesting and more relevant. This...
Format:Paperback
Language:English
ISBN:178860251X
ISBN13:9781788602518
Release Date:April 2021
Publisher:Practical Inspiration Publishing
Length:216 Pages
Weight:0.70 lbs.
Dimensions:0.9" x 5.5" x 8.4"
Customer Reviews
0 rating
Copyright © 2024 Thriftbooks.com Terms of Use | Privacy Policy | Do Not Sell/Share My Personal Information | Cookie Policy | Cookie Preferences | Accessibility Statement
ThriftBooks® and the ThriftBooks® logo are registered trademarks of Thrift Books Global, LLC
ThriftBooks® and the ThriftBooks® logo are registered trademarks of Thrift Books Global, LLC
