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Paperback How to Write Perfect Press Releases: Grow Your Business with Free Media Coverage (2nd Edition) Book

ISBN: 0980855985

ISBN13: 9780980855982

How to Write Perfect Press Releases: Grow Your Business with Free Media Coverage (2nd Edition)

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Format: Paperback

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Book Overview

Today's journalists are struggling to cover more with fewer resources, which means there are great opportunities for those who can make a timely pitch in the right way. In this guide for first-time press release writers and public relations professionals alike, Steven Lewis breaks down the press release transaction, showing you how to write a press release that will get attention. As a journalist or publications like the "Financial Times" and "Esquire,"...

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