How to See: A Guide to Reading Our Man-Made Environment

George Nelson was not only a creative artistic talent, he was also a commercial genius (just like Picasso was). These two talents provided his secret for success that would reward him throughout his life. This book is an actual reprint from the original edition. It documents in detail how George Nelson thought and designed. The attention is clearly on his biography, this is not a coffee table book filled with an overdose of pictures. A wonderful biography about a designer that was the founding father of American Modern Design. I also suggest to visit the wonderful online archive about George Nelson at WWW.GEORGENELSON.ORG.