How to Master the Art of Listing and Selling Real Estate: 4

A must read for any new Real Estate Agents. The material is older, but there are timeless techniques that any Realtor can benefit from. There is an abundance of information and inspiration. Highly recommended.

Whether you are new to the business or are a seasoned pro, this book will give you all the techniques, strategies, scripts, ideas and more to build a great and lasting real estate business.Probably the best feature about this book is that Mr. Hopkins doesn't just tell you what to do, he tells you EXACTLY how to go about doing it -- step by step, including the exact language to use. (My only issue with the book is that, even though it was written in 1991, it is a bit dated. But this is a minor point at best.)This book covers essential real estate business development activities such as: * Canvassing * For Sale By Owner * Expired listings * Listing banks (farming) * Listing Tools * Listing Presentations * ClosingChock full of scripts to handle each situation, necessary charts and graphs for presentations, letters and notes, plus essential descriptions of how to be and what it means to be a real estate professional versus a run-of-the-mill real estate person, this book is worth its weight in diamonds for anyone willing to study it and put its ideas into action. For the SERIOUS real estate professional ONLY, this book will kick your business into high gear!!

I really was not sure if I was going to stay in real estate. So, was looking for a new job. But this man turned my career around in a short time. So many thanks to him.Ahmet

This was a great book, right away the author starts telling you how to start your "Realtor," network! I was very pleased with this book. Although not totally related, I also recommend, "How to Make Fast Cash in Real Estate with No Money Down Deals!" by: Rod L. Griffin

From someone who recently passed the Real Estate exam, this book gets you motivated, eager to get started and the confidence to do it right! Mr. Hopkins shares his success right down to the small details. He practically provides a road map to success. This book is all the training in Real Estate you'll ever need.