How to Conduct Surveys: A Step-By-Step Guide
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Book Overview
Arlene Fink′s How to Conduct Surveys: A Step-by-Step Guide provides a concise and reliable resource for developing and running surveys. This practical guide walks the reader through the development of rigorous surveys and how to evaluate the credibility and usefulness of surveys created by others. The Seventh Edition highlights new and updated information on the use of generative artificial intelligence and...
Format:Paperback
Language:English
ISBN:1071861328
ISBN13:9781071861325
Release Date:December 2024
Publisher:Sage Publications, Inc
Length:232 Pages
Customer Reviews
3 ratings
How to Conduct Surveys: A Step-by-Step Guide
Published by Thriftbooks.com User , 18 years ago
This book provides a step-by-step guide to conducting surveys in an easy to read format. The book also provides examples of real practice which is useful.
Great practical advice
Published by Thriftbooks.com User , 18 years ago
I found the book to be a very pragmatic guide to surveying for accuracy and quality.
Good primer for online surveys!
Published by Thriftbooks.com User , 19 years ago
I've been doing online surveys and consulting for years and have been using Vista surveys as I found them to be the best overall. This book really helps to enusure that I ask the right questions for my Fortune 500 clients! By reading this book you will certainly pick up on not only critical questions you should be asking but HOW to ask them. Highly recommend!
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