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Hardcover How Consumer Culture Controls Our Kids: Cashing in on Conformity Book

ISBN: 1440834822

ISBN13: 9781440834820

How Consumer Culture Controls Our Kids: Cashing in on Conformity

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Format: Hardcover

Condition: Very Good*

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Book Overview

This gripping book considers the history, techniques, and goals of child-targeted consumer campaigns and examines children's changing perceptions of what commodities they "need" to be valued and value themselves.

In this critique of America's consumption-based society, author Jennifer Hill chronicles the impact of consumer culture on children--from the evolution of childhood play to a child's self-perception as a consumer to the consequences...

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Social Science Social Sciences

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