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Hardcover How Companies Win: Profiting from Demand-Driven Business Models No Matter What Business You're in Book

ISBN: 0062000454

ISBN13: 9780062000453

How Companies Win: Profiting from Demand-Driven Business Models No Matter What Business You're in

In a world of contracting markets and diminished consumer demand, The Cambridge Group founder Rick Kash and Nielsen Company CEO David Calhoun show companies how to find new customers and bigger... This description may be from another edition of this product.

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Format: Hardcover

Condition: Very Good

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