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Paperback Holiday attachment - The construct, measure, and its relation with customer loyalty Book
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ISBN: 3656127069

ISBN13: 9783656127062

Holiday attachment - The construct, measure, and its relation with customer loyalty

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Doctoral Thesis / Dissertation from the year 2004 in the subject Tourism - Miscellaneous, grade: none, Goa University (Goa University, India), language: English, abstract: The content of the thesis may be summarized as follows: a) Conceptualization, development, and validation of a scale to measure holiday attachment. b) Examination of holiday attachment as an antecedent of tourist loyalty. c) Test of the proposed mediation-moderation model involving...

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