Highly Recommended: Harnessing the Power of Word of Mouth and Social Media to Build Your Brand and Your Business
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Book Overview
Reach more customers and grow your business with today's most powerful marketing tool: Word-of-Mouth Highly Recommended shows the impact of customer recommendations on businesses--transforming how people buy, how you reach customers, how you improve products, and ultimately how you can grow your company by leveraging the power of recommendations. It explains why word-of-mouth recommendations are marketing's "holy grail," how to get people...
Format:Hardcover
Language:English
ISBN:0071816216
ISBN13:9780071816212
Release Date:September 2013
Publisher:McGraw-Hill Companies
Length:256 Pages
Weight:1.05 lbs.
Dimensions:1.1" x 6.2" x 9.1"
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