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Hardcover Handbook of Strategic Planning Book

ISBN: 0471881279

ISBN13: 9780471881278

Handbook of Strategic Planning

Drawing on contributions from leading corporate executives, educators, consultants, and business thinkers, this comprehensive handbook is a desktop guide to all facets of strategic planning. Tools and techniques are presented for each major functional area of the business organization along with frank appraisals of their strengths and weaknesses in specific business settings.

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Format: Hardcover

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