Handbook of Sport Marketing Research

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Drawing from the seminal works published during the past two decades in Sport Marketing Quarterly, this collection edited by Nancy L. Lough and William A. Sutton brings to light foundational theories... This description may be from another edition of this product.

Format:Paperback

Language:English

ISBN:1935412396

ISBN13:9781935412397

Release Date:October 2011

Publisher:Fitness Information Technology

Length:440 Pages

Weight:1.75 lbs.

Related Subjects

Business Business & Investing Education Education & Reference

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Handbook of Sport Marketing Research

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