Handbook of Public Relations

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Book Overview

The Handbook of Public Relations offers a comprehensive and detailed examination of the field. It gives scholars, practitioners, and students a solid review of the status of the scholarly literature, stressing the role that public relations can play in building relationship between organizations, markets, audiences, and publics.

Format:Paperback

Language:English

ISBN:1412909546

ISBN13:9781412909549

Release Date:July 2004

Publisher:Sage Publications, Inc

Length:816 Pages

Weight:3.10 lbs.

Dimensions:1.6" x 7.0" x 10.0"

Related Subjects

Administration & Medicine Economics Administration & Policy Business Business & Finance Business & Investing Communications Economics Management & Leadership Marketing Marketing & Sales Medical Medical Books Public Health Public Relations Skills

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Handbook of Public Relations

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