Give and Take: The Complete Guide to Negotiating Strategies and Tactics (2016 Revised Edition)

This is a very good book - it is in bite size sections that you can read, even one a day, to learn some techniques to get a YES from people who have the option to say NO to you.Many of the MNCs use this book for their senior managers to learn new skills - so it works.At twice the price, this book is definitely worth buying.

I collect books on negotiation and used to teach it at college level in connection with real estate classes. Give and Take is the best book I know of on negotiating tactics as opposed to theory. It is an alphabetically arranged list of dozens of strategies and ploys used by real negotiators. It is similar in this regard to Gavin Kennedy's excellent Pocket Negotiator (Economist) and David Churchman's Negotiation Tactics. Give and Take is most suitable for those involved in business and sales negotiations. I own several copies and carry one around with me in my car. Unless you're in an academic setting or a professional negotiator, this book is the one to buy. It has made me a lot of money.

This book gives anyone a great guide for negotiating in business. It thouroghly goes over hundreds of negotiating tactics. A must read for anyone in business. Also good for personal negotiations.