Ready to Launch: The PR Couture Guide to Breaking Into Fashion Pr: How to Begin a Successful Career in Fashion Public Relations
"A Top 5 Business Book to Read this Summer" - PR Daily
One of "9 Books Every Style Blogger Should Read" - Independent Fashion Bloggers (IFB)
"I come across young women and men wanting to get into the fashion/lifestyle PR business almost every day. Ready to Launch...answers the questions that everyone asks." - Melissa Davis, Ruby Press
"If you want a career in fashion PR but just can't seem to catch a break, Ready to Launch] is the book for you."- Marguerite Darlington, Inside FMM
Ready to Launch is an information-dense, fun-to-read adventure through the fast-paced, ever-evolving world of public relations in the fashion industry. Written particularly for those just getting started (public relations undergraduates, entry-level practitioners), Ready to Launch is the only career guide tailored specifically for aspiring fashion PR professionals. A definite must-read for anyone considering a career in fashion PR, marketing or a related field, the book charts the course from education to internships and interviews, touching on personal branding, reputation management and setting a long-term career vision for ongoing success.
Ready to Launch was written by Crosby Noricks, founder of leading fashion PR resource PR Couture, based on her own career trajectory in fashion PR, consumer marketing and social media. The book also includes contributions from more than two dozen fashion public relations practitioners working with brands like Betsey Johnson, Elie Tihari, Coach, Tom's and Nine West, as well as top agencies Edelman Digital, Style House PR, and Regan Communications.
Begin your career in fashion PR with practical, valuable advice already in hand. Get answers and information like:
The difference between PR, Marketing & Advertising What to expect from a career in fashion PR Different ways to work in fashion PR Public Relations Title and salary information How to get noticed for the job you want Favorite job interview questions from fashion PR hiring managers Contact information for top fashion PR agencies How to use social media to find jobs before anyone else How to create personal and professional goals to help keep you on track Glossary of must-know fashion PR termsRelated Subjects
Language Arts
Customer Reviews
Rated 5 starsOverindulgence: a plague on our society.
I have found this book to be extremely practical in its application to everyday life, both as a parent and beginning-therapist. It provides readers simple ways to identify overindulgence and methods for avoiding or overcoming it. This is a must-have for parents who believe that children benefit from clear boundaries. WARNING: it may cause you to rethink your parenting style and increase self-awareness! :) More work from these...
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Rated 5 starsHow Much Is Enough Book Review
What is overindulgence? Many people think that overindulging their child means to spoil them, but in reality, overindulgence is much more complex. In the newly released book How Much Is Enough?, authors Jean Illsley Clarke, PH.D, Connie Dawson, PH.D, and David Bredehoft, PH.D, strive to show parents and other influential adults how to raise children who are considerate, responsible, and polite by teaching them all about overindulgence...
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Rated 5 starsSocial Work Educator's Perspective
Overindulgence may be the farthest thing from a child welfare social worker's mind when the subject of child maltreatment, child abuse, or child neglect comes under discussion. Overindulgence, while not a statutory category of child maltreatment, may provide a lens and language useful in multi-problem child welfare cases that enhances assessment and effective strengths-based communications with courts, advocates, therapists,...
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Rated 5 starsNecessary information for effective parenting
My first impulse is to say "yes" to my kids when they ask. I thought that was part of what being a parent was about. I want them to have fun, I want them to be happy, but I also want them to be functional, competent adults. This book gives me the information I need to be able to say "no" and have it stick, to establish boundaries, lay out expectations, and reward appropriate behaviors. Now I know that doing so gives my children...
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Rated 5 starsA practical resource for parents and caregivers
As parents of a toddler, my spouse and I work hard everyday at giving our child the best of ourselves and the world around her. This book is a wonderful guide that reminds us how to give the best, and that the best isn't always more of something. The book is filled with examples that really drive home the main concepts. Additionally, the writing is very straightforward, making it easy to apply to one's own life. I find myself...
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