Franco Sells Spain to America: Hollywood, Tourism and Public Relations as Postwar Spanish Soft Power
(Part of the Palgrave Studies in the History of the Media Series)
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Book Overview
Franco Sells Spain to America is a groundbreaking study of the Franco dictatorship's utilization of Hollywood film production in Spain, American middle-class tourism, and sophisticated public relations programs - including investing $7 million in constructing the most popular national pavilion at the 1964-65 New York World's Fair - in a determined effort to remake the Spanish dictatorship's post-World War II reputation in the US. It provides an entirely...
Format:Hardcover
Language:English
ISBN:1137299282
ISBN13:9781137299284
Release Date:February 2014
Publisher:Palgrave MacMillan
Length:267 Pages
Weight:1.15 lbs.
Dimensions:0.9" x 5.6" x 8.6"
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