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Mass Market Paperback Foundations of Financial Mgmt Book

ISBN: 0314095721

ISBN13: 9780314095725

Foundations of Financial Mgmt

Providing students with a firm foundation in financial theory and concepts, this text takes a cross-functional approach to help students understand how finance is integrated with corporate strategy, marketing, human resources, and other key business functions. The context of the global economy is introduced early and reinforced throughout. Integrative Projects, based on a case study of a well-known large corporation (complete financial statements...

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Format: Mass Market Paperback

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