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Hardcover Fortune the Greatest Business Decisions of All Time: Apple, Ford, Ibm, Zappos, and Others Made Radical Choices That Changed the Course of Business. Book

ISBN: 1603200592

ISBN13: 9781603200592

Fortune the Greatest Business Decisions of All Time: Apple, Ford, Ibm, Zappos, and Others Made Radical Choices That Changed the Course of Business.

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Format: Hardcover

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Book Overview

Decisions equal success--nothing happens until one is made. Businesses make millions of decisions every day. But once in a great while a leader makes a truly game-changing decision that shifts not only the strategy of a single company but how everyone does business. These big decisions are counterintuitive-they go against the conventional wisdom. In hindsight, taking a different direction may seem easy, but these bet-the-company moves involve drama,...

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