Formulaic: How to Make a Brand Truly Great (Sometimes in Spite of Itself)
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Change a merely-a-label brand into a powerful revenue machine Casino Secrets That Apply To All Businesses. More than business-school "value-added theorems", the author discusses the unexpected secrets of great branding: Accurately projecting earnings; Increasing and tracking revenue; Adapting to changing markets with the emerging "Millennial" generation and the aging customer base.Getting consumers from "the" casino to "MY" casino, Gary Green shows...
Format:Paperback
Language:English
ISBN:1732621330
ISBN13:9781732621336
Release Date:March 2019
Publisher:Penny Arcades Press
Length:72 Pages
Weight:0.19 lbs.
Dimensions:0.2" x 5.0" x 8.0"
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