For Immediate Release: Shape Minds, Build Brands, and Deliver Results with Game-Changing Public Relations

by Ronn Torossian and Karen Kelly

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It is essential that businesses know how to communicate quickly, often preemptively, and effectively to survive--and at a cost that is far lower than comparable marketing and ad campaigns. The first book by the owner of a top 50 PR agency, For Immediate Release , Ronn Torossian reveals how public relations can do just that--while also defining brands; helping companies and individuals court the press or avoid it; growing business without alienating...

Format:Hardcover

Language:English

ISBN:1936661160

ISBN13:9781936661169

Release Date:October 2011

Publisher:Benbella Books

Length:288 Pages

Weight:1.00 lbs.

Dimensions:1.0" x 6.2" x 9.1"

Related Subjects

Accounting Accounting & Finance Advertising Business Business & Investing Economics Marketing Marketing & Sales Public Relations

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For Immediate Release: Shape Minds, Build Brands, and Deliver Results with Game-Changing Public Relations

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