Focus Group Practice
No Customer Reviews
Select Format
Select Condition 
Book Overview
Focus Group Practice is unique in providing a picture of focus group moderation and interaction that is based on the study of what actually happens in high-class market research focus groups and in using recent theories of interaction, for example discourse and conversation analyses, to throw light on the practice of moderation. It is written in clear, engaging and non-technical manner and richly illustrated by examples from focus groups in...
Format:Paperback
Language:English
ISBN:0761966919
ISBN13:9780761966913
Release Date:February 2004
Publisher:Sage Publications Ltd
Length:184 Pages
Weight:0.75 lbs.
Dimensions:0.4" x 6.7" x 9.6"
Customer Reviews
0 rating
Copyright © 2024 Thriftbooks.com Terms of Use | Privacy Policy | Do Not Sell/Share My Personal Information | Cookie Policy | Cookie Preferences | Accessibility Statement
ThriftBooks® and the ThriftBooks® logo are registered trademarks of Thrift Books Global, LLC
ThriftBooks® and the ThriftBooks® logo are registered trademarks of Thrift Books Global, LLC
