Focus Group Interviews in Education and Psychology

by Jeanne Shay Schumm, Jane M. Sinagub, Sharon R. Vaughn

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Book Overview

While there are many books that address focus groups, most are directed at business and marketing. This book differs by demonstrating the specific steps necessary to conduct focus groups in educational and psychological settings.

Using numerous examples, the authors show how to prepare for a focus group, create a moderator′s guide, select a setting and analyze results. In addition, there is a chapter on focus groups with children...

Format:Paperback

Language:English

ISBN:0803958935

ISBN13:9780803958937

Release Date:January 1996

Publisher:Sage Publications, Inc

Length:184 Pages

Weight:0.70 lbs.

Dimensions:0.5" x 6.2" x 9.0"

Related Subjects

Education Education Theory Health, Fitness & Dieting Health, Fitness & Dieting Politics & Social Sciences Psychology Psychology & Counseling Reference Research Social Science Social Sciences Textbooks Writing, Research & Publishing Guides

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Focus Group Interviews in Education and Psychology

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