Fields of Green: Tiumphs and Trials of an American Business Pioneer
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Book Overview
In 1973, Howard Long wrote the president of California-based Western Growers-a powerful association representing half of America's produce suppliers-notifying them of his intent to sue because of restrictive lettuce shipping practices. Twelve months later, Long's challenge literally changed the way the industry did business. His victory marked the beginning of a long and prosperous relationship between McDonald's Corporation and his company, Coronet...
Format:Paperback
Language:English
ISBN:1545392587
ISBN13:9781545392584
Release Date:May 2017
Publisher:Createspace Independent Publishing Platform
Length:322 Pages
Weight:0.95 lbs.
Dimensions:0.7" x 6.0" x 9.0"
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