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Paperback Field Visual Merchandising Strategy: Developing a National In-Store Strategy Using a Merchandising Service Organization Book
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ISBN: B01MDMWJIB

ISBN13: 9780749472641

Field Visual Merchandising Strategy: Developing a National In-Store Strategy Using a Merchandising Service Organization

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The retail sales floor has become a battlefield: each brand is fighting for the same customer and wants to ensure their merchandise is on the sales floor, sized, folded, hung and presented properly. Field Visual Merchandising Strategy is a comprehensive guide to developing and executing a national field merchandising strategy, covering key areas such as developing a strategy, how to go about selecting the right merchandising service...

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Format: Paperback

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