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Paperback Fashion Promotion in Practice Book
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ISBN: 1472568923

ISBN13: 9781472568922

Fashion Promotion in Practice

(Part of the Required Reading Range Series)

by and
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Fashion lives and dies by stories. Aiming to 'tell the stories of fashion', Fashion Promotion in Practice both instructs and inspires through an entertaining look at contemporary promotional practice within the fashion industry, showing you how you can apply this to your own future brands and campaigns.

Offering crucial insights into the how and why of promotional practice, Fashion Promotion in Practice explores the key issues...

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Format: Paperback

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