Facebook Marketing: Leverage Social Media to Grow Your Business

Facebook Marketing: Leverage Social Media to Grow Your Business Facebook Marketing was extremely helpful to me as a realtively new FB user. Before I bought the book I hunted around FB trying to figure out how to create a "Group" without success. But with Facebook Marketing I managed to create the group "Build a Health Care Bill: We Can Do It Better Than Congress" [...] I've learned many other features of FB most of which I'm not yet ready to try. I keep "Facebook Marketing" nearby as a reference now that I've finished reading it.

Steve Holzner's book answered my business questions in clear fully informative concise writing. I'd recommend his book to anyone wanting to know what Facebook is about and how it can really help grow a business.

When many people think about Facebook, they tend to think of a social network for the younger generation. They assume that Facebook is just a glorified chatroom. Therefore, when doing social marketing, most businesses focus on MySpace and Linked In. Facebook Marketing states that businesses that exclude Facebook in their social marketing are missing out on important opportunities. There re countless ways that individuals and companies can be noticed, without spamming. If done properly, social networking and even advertising on Facebook can provide a good deal of promotion for any business. Facebook Marketing takes the entrepreneur through the process of setting up a Facebook account and then making the best use of the network's applications. It also gives information on how to advertise on Facebook. Throughout the book is advice on best practices and how to assure that you won't be accused of spamming.

Great book--covers all the ins and outs of selling on Facebook--a world that's ever-changing. Nice job.