Become a Boutique Owner [With CDROM]

This thorough and well researched book is immensely useful. It covers everything you need to know and consider in order to open up your own shop, right from the planning stages through to how to price items, hire staff, layout your store and products, effective sales techniques and most importantly how to attract customers. The authors have garnered information not only from their own experiences but also from nearly a dozen other boutique owners. The insight they share is practical and informative. The questionnaires, for example the one on considering potential neighborhoods, reminded me to consider many things I hadn't even thought of and the sample start up budget likewise ensured I took all things into account. This book offers really good and sound advice for such a reasonable price.

The only way I would give this a five is if it actually opened the shop for you. It really lists most of the essentials for opening a boutique. This is something that I am interested in and it gave me a better idea of what I would be getting myself into. Sometimes your idea and reality are not the same thing. This book definitely helped me bridge that gap.

Once again this is another great book from Fabjob! This book gives step by step information to help open a boutique including how to get financing and choose a location and where to get merchandise and get customers, and all the day to day things anyone needs to know to run a successful boutique. This book comes highly recommended!