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Paperback Exploiting Fandom: How the Media Industry Seeks to Manipulate Fans Book
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ISBN: 160938623X

ISBN13: 9781609386238

Exploiting Fandom: How the Media Industry Seeks to Manipulate Fans

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As more and more fans rush online to share their thoughts on their favorite shows or video games, they might feel like the process of providing feedback is empowering. However, as fan studies scholar Mel Stanfill argues, these industry invitations for fan participation indicate not greater fan power but rather greater fan usefulness. Stanfill's argument, controversial to some in the field, compares the "domestication of fandom" to the domestication...

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