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Paperback Event Studies: Theory and Management for Planned Events Book
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ISBN: 1032448644

ISBN13: 9781032448640

Event Studies: Theory and Management for Planned Events

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Format: Paperback

Condition: New

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Book Overview

Fully updated and revised in its fifth edition, Event Studies remains the most comprehensive book devoted to developing knowledge and theory about event management and event tourism, focusing on the study of events, the event experience, and meanings associated with them.

International in scope and embellished with useful figures and tables throughout, the authors carefully examine current forces, trends, and issues, including impacts of...

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Business Business & Investing Social Science Social Sciences Travel

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