Establishing, Managing and Protecting Your Online Reputation: A Social Media Guide for Physicians and Medical Practices
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Book Overview
The availability of online health information combined with social media channels like Twitter and Facebook has created a new generation of patients. They are empowered. They have a voice in their own care that they never had before. And they're not afraid to use it. Bottom line: If doctors don't take steps to define themselves, patients will.
Maybe you're not a big social media user - but your patients are. And they rely on social media...
Format:Paperback
Language:English
ISBN:0988304058
ISBN13:9780988304055
Release Date:February 2013
Publisher:American Association for Physician Leadership
Length:266 Pages
Weight:1.28 lbs.
Dimensions:0.6" x 7.0" x 10.0"
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