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Hardcover Entry and Cooperative Strategies in International Business Expansion Book

ISBN: 156720161X

ISBN13: 9781567201611

Entry and Cooperative Strategies in International Business Expansion

Globalization provides firms with tremendous opportunities as well as daunting challenges. International expansion has become a pervasive and prominent strategic response to global economic dynamics for a large number of companies. The success of such expansion depends on several of entry and cooperative strategies. Dr. Luo provides conceptual backgrounds, analytical frameworks, managerial insights, and business guidance for a firm's international...

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Format: Hardcover

Condition: New

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