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Paperback Entreneurship in the Hospitality, Tourism and Leisure Industries Book

ISBN: 0750640979

ISBN13: 9780750640978

Entreneurship in the Hospitality, Tourism and Leisure Industries

Entrepreneurship is the engine that drives any successful industry or economy. In the rapidly evolving hospitality, tourism and leisure sector worldwide this is particularly true. This new text is designed to develop a greater understanding of the process and context for entrepreneurship as well as to provide key concepts which will enable the reader to become more entrepreneurial themselves. The text unites appropriate theory with copious real world...

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Format: Paperback

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