FIRST, two men set out to find a better way to feed their families. THEN, they created a business that feedsmillionsof families. NOW, people are asking how the rural, small-town basement operation that started in 1959 turned into a $6.3 billion global phenomenon of today. AVAILABLE NOW isEmpire of Freedom-the first fully up-to-date exploration of the Amway phenomenon in fifteen years! "The Amway story vividly and powerfully reminds us all that the values we hold dear as Americans-freedom, private enterprise, individual initiative, personal responsibility, and the love of family-are universal in scope and appeal." -From the Foreword by Richard Lesher, President of the U.S. Chamber of Commerce As author James W. Robinson journeys inside one of the world's largest direct sales organizations, readers from all walks of life will discover: How two men built an internationally respected company based on core American values and beliefs Inspirational stories from hardworking men and women around the world who have overcome adversity to achieve financial success in Amway How technological advances will affect Amway in the 21st century Success secrets of top Amway leaders The worst thing anyone ever said about Amway Selected by Success magazine as an "Editor's Choice" book,Empire of Freedomwas featured on the front flap of all newsstand copies of the magazine's multilevel-marketing special edition in October 1996. About the Author James W. Robinson, author ofBetter Speeches in Ten Simple Steps, Doing Business in Vietnam,andAfter the Revolution(all from Prima), is a veteran speechwriter and political communicator who has worked for some of America's top business leaders and elected officials, including Ronald Reagan, former California governor George Deukmejian, and California attorney general Dan Lungren. From 1987 to 1993 he served as the trade representative for the governor of California and later as the state's world trade commissioner. His accomplishments include overseeing the establishment of California's five foreign trade and investment offices, including its Asian offices located in Tokyo and Hong Kong. Mr. Robinson is currently the vice president of public affairs for the American Trucking Association.
best book for network marketers on the market today
Published by Thriftbooks.com User , 25 years ago
anyone who does not understand this book does not understand network marketing. this book really goes into the depths of amway and brings out the truth about it and anyone who knocks this book does or has not read it at all. the author really researched his subject and has given knowledge to the reader.
Great author! Great book!
Published by Thriftbooks.com User , 26 years ago
This book is truly an independant look at Amway by a highly respected individual. The author of this book has writtin five other books before Empire of Freedom. The topics on his other books have included business communications, politcis and even commercial opportunities in Vietnam. In the 1980's he developed an internatiol business plan for California by request of the governor!Not only is this book written by a highly respected individual, it also has a foreword by the President of the U.S. Chamber of Commerce! He states about the book, "It's a remarkable story, remarkably told, a story of common people achieving uncommon things every day and, in the process, changing the world for the better." To those people looking for insight into Amway corp.'s marketing concepts, don't buy this book. This book is about the Amway goal and dream, and how it has affected so many poeple in a positive way. It doesn't go into detail about the marketing plan, and it ! wasn't intended to. The book is about the Amway story (as stated in the title), not the marketing plan.I highly recommend this book!
What this book has done for me.
Published by Thriftbooks.com User , 26 years ago
I read this book when it was first released in 1996. I'll admit that before I read this book, I was confused about Amway. This book helped me separate fact from fiction. It helped me uncover the truth.More than anything else, here is why reading this book was important to me:Sometime before I encountered this book, I decided to end my career as a West Point military officer. I had served the nation proudly and I was now looking for a business of my own. I was introduced to the Amway concept and later this book. Not long after my first reading, I decided to whole-heartedly build the Amway business. I became totally committed. I reached a level described in the book known as "Direct Distributor" shortly thereafter and the business began to boom from there.It's a little less than two years later and many others in my Amway organization have also become "Direct" furthering my level of success. I now have a flexible schedule along with a bett! ! er income and lifestyle. I run my Amway business full-time and help other people accomplish the same thing.You will read a number of success stories in this book. Since reading it, I have met many of these people. My story will probably be in a later revision and perhaps if you read this book, your's will be too.We've since ordered hundreds of copies of this book and I highly recommend that you read it. This one book could change your life.
An excellent book on the Free Enterprise system.
Published by Thriftbooks.com User , 26 years ago
Undoubtedly a thorough evaluation of a company that has the ability, by its very nature, to bring Free Enterprise to anyone with a dream and the desire almost anywhere in the world. The fact that the author is an objective "outsider" anchors the believability of this phenomenal business success story. As Amway continues to refine its business and application of technology, it will without a doubt become an American (if not global) icon. For the disbelievers - check out Chapter 10. Amway a "cult"? If only more Americans would join this "cult", this would be a better, happier nation. The emphasis placed on Family Values far exceeds that of any corporation in America today - bar none!
Excellent and inspirational success stories!
Published by Thriftbooks.com User , 27 years ago
I decided to read this book when a friend of mine got into the Amway business. I thought it was a mistake because rumours told me it was a door to door soap selling cult! Much to my surprise, this book told a story of a multi-billion dollar, debt free, global business empire. that opened my eyes and my mind for that matter. As I read on, it told incredible stories of average people doing above average things and creating multi-million dollar enterprises of their own and positivley impacting peoples lives. I found myself getting excited and I couldn't put this book down! There is a chapter in the book that answers questions from skeptics like myself, and after reading that I felt like an ignorant fool for believing the lies I heard for many years. After further investigation, I went into business with my friend and we are well on our way to creating a global empire of our own. I can highley recommend this book to anyone investigating this business because it paints an accurate, inspirational picture of an opportunity rich growth industry for decades to come.
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