Electing a President: The Markle Commission Research on Campaign '88

by Bruce Buchanan

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Book Overview

The image of a prison with a revolving door helped George Bush win the presidency in 1988, but did negative advertising damage the electoral process itself? Why did campaign '88 represent an all-time low in the minds of many voters? These are some of the questions that impel this thought-provoking analysis of the 1988 presidential election, sponsored by the John and Mary R. Markle Foundation.

Using extensive empirical studies of the candidates,...

Format:Paperback

Language:English

ISBN:029276846X

ISBN13:9780292768468

Release Date:August 2014

Publisher:University of Texas Press

Length:252 Pages

Weight:0.83 lbs.

Dimensions:0.6" x 6.0" x 9.0"

Related Subjects

Elections Elections & Political Process History Political Science Politics & Government Politics & Social Sciences

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Electing a President: The Markle Commission Research on Campaign '88

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