e-Service: Speed, Technology, and Price Built Around Service

This book is about two things: 1) How to make money through a fanatic level of customer service; 2) How to use technology to get closer to the customer (instead of alienating people).When organizations forget the reason because they exist (to create value for shareholders and customers), then they fail.As I was reading this book, I could only wonder why so many companies have been so blind: when customers receive great, unbeliebable customer service, they buy more, they come back, and they talk about it.John Tschohl teaches exactly HOW to build an organization in which everyone is involved in the commitment of making customers feel happy, so they make you more money. A fairly simple concept. But a powerful one.

E-Service is a practical and logical book. It will provide focus and meaningful direction for my team. The author's passion for superior customer service is driven throughout all of his books.

EXCELENT!! - FIVE STARS!! John Tschohl's books have been my secret weapon since his first book years ago.What I just read in his new e-Service is exactly the missing link for dot coms: how to keep customers coming back again and again.If you are on a leadership position in any company involved on e-commerce, you MUST buy this book right away. And when you do, you'll agree with me that it's worth the reading time by a factor of a thousand, for e-Service describes exactly what is the secret to making money on the Web (and HOW you can take advantage of it NOW).

John Tschohl's book will challenge you to think about your business and what you have not been doing. It will hit you over the head like a 2 x 4 and bring you to the realization that you literally have 1000's of competitors that may sell the same product,at the same price,or even for less, and the only thing that you have to differentiate is "your exceptional and noteable e-Service".How's your "e-Service" doing? Is it costing you thousands of dollars of lost sales or is it a primary profit center?This book will fill your mind with multiple ideas on how to make e-Service a trademark of your company that drives sales.The book was very easy to read and follow. I enjoyed splitting it up over four days to give myself more time to absorb this powerful message of necessary change.