The book arrived quick and in very good condition, just like described by the seller. Very glad to find great offers like this one saved me over $70.00.
Textbook
Published by Thriftbooks.com User , 15 years ago
This was the older edition of an electronic commerce textbook. It was in great shape, very inexpensive, and worked perfectly for my course.
Great book fast shipping
Published by Thriftbooks.com User , 15 years ago
The textbook was a requirement for my ecommerce class at school. The cost was one-third of the retail and only took three days to recieve it.
Best and Most Current Textbook Available
Published by Thriftbooks.com User , 24 years ago
This is, without a doubt, the best and most current textbook on electronic commerce that is available today (and I understand these authors are planning to have a second edition of the book completed by February 2000 - which should be even MORE current).The book offers a balanced business-technology approach to the subject of e-commerce and include a great overview of both relevant technologies and business/revenue models. The book includes important issues like legal and international concerns and even has a great little section on managing and staffing Web development projects in the last chapter.This is the only book on e-commerce that I have seen that actually creates and uses a theory-based organizing framework (they build on Porter's work on value chains). Even though the book was clearly designed to be used in the classroom (it has problem assignments, exercises, and an extensive list of references at the end of each chapter), I think this book would be an excellent resource for a business manager that wanted to learn what all of this e-commerce stuff was all about OR for a techie that wanted to learn something about the business end of e-commerce.The book is a very easy read and is remarkably interesting (even the chapter on security theories is pretty hard to put down... and that is some dull stuff, usually). The book includes bolded company names throughout and each of those names is included on the book's Web site as a hyperlink to the company site. This is very useful because you can see the examples that the book mentions come to life (if you can read the book while you're in front of your computer)...I would recommend this book to any reader that wants to learn more about electronic commerce than you would find in a light overview book. This book gets into details, but in a very readable way.
a good textbook
Published by Thriftbooks.com User , 24 years ago
a very good textbook which covers both technology & management topics.
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