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Paperback E-Business and E-Commerce Management: Strategy, Implementation and Practice [With Access Code] Book

ISBN: 0273707523

ISBN13: 9780273707523

E-Business and E-Commerce Management: Strategy, Implementation and Practice [With Access Code]

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Format: Paperback

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Book Overview

This bestselling textbook offers a comprehensive introduction to the theory and practice of e-business and e-commerce management. The author, Dave Chaffey, brings his trademarks of authority, clarity... This description may be from another edition of this product.

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