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Hardcover Duct Tape Selling: Think Like a Marketer-Sell Like a Superstar Book

ISBN: 1591846331

ISBN13: 9781591846338

Duct Tape Selling: Think Like a Marketer-Sell Like a Superstar

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Format: Hardcover

Condition: Like New

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Book Overview

Many of the areas that salespeople struggle with these days have long been the domain of marketers, according to bestselling author John Jantsch. The traditional business model dictates that marketers own the message while sellers own the relationships. But now, Jantsch flips the usual sales approach on its head. It s no longer enough to view a salesperson s job as closing. Today s superstars must attract, teach, convert, serve, and measure while...

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