Doing Business in China

Doing business in China!Relation, Relation And Relation....If you are using your American or European style to work and even partner with China's firms, you must be failure in the end.Relationship with the Government and officials are the major concerns when you stepping into the door of China.Think Global and hire Local Chinese people is the only way to have the final success with your partner in China.China means: " Always in the historical culture " So don't think about China with your American Standard !Try to learn with your local Chinese people (doer)Anyway, China is opened now and also needed to face the ways for WTO ! Reckon, China can learn from their European and American business partners from today.

Particularly impressive is the author's approach at presenting the Chinese thought process in such a manner that Westerners can not only understand the Chinese psyche, but respect and learn from it as well. This book was perhaps one of the most enlightening books I have read in a while. There is a a concerted effort to show business protocol and potential avenues of entry, but more importantly this book addresses the fundamental social concepts that need to be FULLY understood before attempting to grow in China.

Of the vast number of books about China, this one is a very useful account of how successfully doing business in China. Western Managers at the forefront in China should read this book which brings together a lifetime of research and practice on China.