Do Penguins Eat Peaches?: And Other Unexpected Ways to Discover What Your Customers Want

by Katie Tucker

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**Business Book Awards 2024: Highly Commended**

Why are customers so damn fickle? They say one thing, do the other. They change their minds. Give you false hopes. Keep you guessing. But without them there is no business.

Finding out what your customers want needn't be potluck. Do Penguins Eat Peaches? demystifies big-business market research tools, tips and tricks for you, the smaller business. With...

Format:Paperback

Language:English

ISBN:1788604172

ISBN13:9781788604178

Release Date:October 2023

Publisher:Practical Inspiration Publishing

Length:256 Pages

Weight:0.66 lbs.

Dimensions:0.5" x 5.5" x 8.5"

Related Subjects

Business Business & Investing Economics

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Do Penguins Eat Peaches?: And Other Unexpected Ways to Discover What Your Customers Want

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