Digital Assassination: Protecting Your Reputation, Brand, or Business Against Online Attacks

by Mark Davis, Richard Torrenzano, Mark Davis

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"Two leading reputation experts reveal how the internet is being used to destroy brands, reputations and even lives, and how to fight back. """""From false Wikipedia entries, to fake YouTube videos, to Facebook lynch mobs, everyone from CEOs to fashion models, journalists to politicians, restaurateurs to doctors, is open to character assassination in the burgeoning realm of digital media. Two top media experts recount vivid tales of character attacks,...

Format:Hardcover

Language:English

ISBN:0312617917

ISBN13:9780312617912

Release Date:October 2011

Publisher:St. Martin's Press

Length:289 Pages

Weight:0.80 lbs.

Dimensions:1.1" x 6.7" x 9.1"

Related Subjects

Business Business & Investing Business & Management Computers Computers & Technology Culture Economics Education & Reference Hacking Languages & Tools

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Digital Assassination: Protecting Your Reputation, Brand, or Business Against Online Attacks

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