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Paperback Develop Your Marketing Skills Book
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ISBN: 0749462248

ISBN13: 9780749462246

Develop Your Marketing Skills

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Develop Your Marketing Skills is a user-friendly guide appropriate for business people for whom implementation is the key issue. It outlines the key concepts and principles which govern the subject of marketing, such as product management, market research, communications, market coverage, creating a marketing plan and pricing perspectives. It also gives key insights into how theories and tools work in actual business scenarios, shows...

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Format: Paperback

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Business Business & Investing Economics

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