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Hardcover Destination Marketing: Essentials Book
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ISBN: 1138912913

ISBN13: 9781138912915

Destination Marketing: Essentials

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Destination Marketing offers the reader an integrated and comprehensive overview of the key challenges and constraints facing destination marketing organisations (DMOs) and how destination marketing can be planned, implemented and evaluated to achieve successful destination competitiveness.

This new second edition has been revised and updated to include:

new slimline 15-chapter structure

new chapters on Destination...

Recommended

Format: Hardcover

Condition: New

$220.00
50 Available
Ships within 2-3 days
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Related Subjects

Business Business & Investing Travel

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