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Paperback Design in Business Book
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ISBN: 0273643746

ISBN13: 9780273643746

Design in Business

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This book takes a more integrated approach to design, assuming it is a core business process as opposed to a peripheral or specialist activity. Design in Business aims for an analogous "Total Design Management" making design a part of everyone's concern. It makes use of a "toolbox" approach, offering in each chapter exposure to some of the range of tools and techniques with which design can be managed.

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Format: Paperback

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Business Business & Investing Economics

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