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Paperback Defending the American Way of Life: Sport, Culture, and the Cold War Book

ISBN: 1682260763

ISBN13: 9781682260760

Defending the American Way of Life: Sport, Culture, and the Cold War

(Part of the Sport, Culture & Society Series Series)

Winner, 2019 NASSH Book Award, Anthology.

The Cold War was fought in every corner of society, including in the sport and entertainment industries. Recognizing the importance of culture in the battle for hearts and minds, the United States, like the Soviet Union, attempted to win the favor of citizens in nonaligned states through the soft power of sport. Athletes became de facto ambassadors of US interests, their wins and losses serving...

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Format: Paperback

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